Here's a sample of projects
I've worked on.
I work on projects for both B2B and B2C startups.
Have a look around.
Have a look around.
Articles & Guides
Client: Unified Enterprises, Corp.
Challenge: To manage the creation of a multi-article magazine, including both named articles, ghostwritten introductions and quotes, and managing design team Outcome: A well-designed quarterly guide promoted online and in print 
Client: Unified Enterprises, Corp.
Challenge: To create an instructional article with an easy-to-understand format for social media campaign managers Outcome: A comprehensive review of KPIs and custom metrics featuring extensive charts for easy comprehension |
|
Client: True Legacy
Challenge: To help bereaved families deal with an inherited house, ultimately convincing readers to get help from True Legacy Outcome: A fully designed eBook with clearly defined sections that feature well-organized information in charts and block text |
Case Studies
Client: Unified Enterprises, Corp.
Challenge: To describe a client's success, proving paid social media's value Outcome: An examination of the campaign tactics used in a Snapchat campaign that led to success |
|
Client: Heymarket
Challenge: To describe a client's success, proving Heymarket's business value Outcome: An in-depth look Museum Hack's use of the Heymarket platform |
Blog Posts
Client: Heymarket
Challenge: To explain to clients how SMS might be used during the holidays and attract potential customers to the platform Outcome: A catchy blog post highlighting Heymarket's text messaging capabilities, especially in regards to streamlining holiday business 
Client: Ripple Metrics (Halo Metrics)
Challenge: To instruct brick-and-mortar retailers about how to become insights-driven Outcome: A step-by-step blog post explaining the use of data and analysis in brick-and-mortar stores 
Client: Purlin
Challenge: To convince first-time homebuyers to look for homes via Purlin's AI-enabled platform Outcome: A personable, detailed blog post pointing out the problems that typical homebuyers encounter when looking for homes, highlighting the usefulness of the Purlin platform 
Client: Portage Notebooks
Challenge: To promote one of Portage's new products, a workout journal Outcome: A lighthearted blog post touting the benefits of tracking workouts, relying on statistics and personal experience to convince readers |
|
Client: Indiegogo
Challenge: To encourage entrepreneurs to capitalize on a special Indiegogo offer with AT&T while offering useful advice Outcome: A highly-researched blog post that engages entrepreneurs and points them to available Indiegogo resources 
Client: SmarkLabs
Challenge: To research and write an article predicting the future of Product Lifecycle Management for consulting agency ArcherGrey Outcome: A comprehensive article summarizing the past and present status of PLM, then recognizing trends that will most likely continue into the future 
Client: Unified Enterprises, Corp.
Challenge: To encourage social media campaign managers to use the Unified Platform to run complex campaigns Outcome: A detailed blog post explaining the top trends in the social media advertising world 
Client: SmarkLabs
Challenge: To research and write a blog post arguing the benefits of modernizing healthcare payments Outcome: A thorough blog post clearly listing the benefits of Amplapay's software |
Website Copy
Client: Heymarket
Challenge: To provide customers and potential customers with a thorough and clear introduction to business texting and the resources Heymarket offer for assistance Outcome: A clear and concise overview of Heymarket's SMS resources 
Client: Codeforreal.com
Challenge: To explain a cutting-edge business proposition to potential clients Outcome: A clean, approachable About Us that explains the business value of Codeforreal's offering |
|
Product Descriptions
Client: Canterbury Kayaking
Challenge: To entice website viewers into purchasing a high-cost helmet Outcome: A fun, eye-catching description that excites website viewers |
|
Client: Indiegogo & 3M Filtrete
Challenge: To craft a pre-launch crowdfunding landing page that encourages consumers to crowdfund a new innovation from 3M Filtrete Outcome: 238% of funding goal reached |
Infographics
Client: Unified Enterprises, Corp.
Challenge: To inform large businesses, especially marketing departments, that they may not own their data by using an interactive infographic
Outcome: An engaging flowchart heightening awareness of data ownership
Challenge: To inform large businesses, especially marketing departments, that they may not own their data by using an interactive infographic
Outcome: An engaging flowchart heightening awareness of data ownership